Creating Standard Automatic Discounts

When you create an automatic discount, you choose when it starts and, optionally, when it ends. You can change this at any time by manually turning the discount on or off.

To manage which automatic discounts are live, go to Automatic Discounts in your site's dashboard and click the toggle next to the relevant discount.

If the discounted price does not appear next to the item, it might be because the item has variants with multiple prices. Another reason can be that the discount has minimum requirements (e.g. a customer needs to spend at least $50 to get the discount). 

Once the customer makes additional selections or adds items to the cart, the discounted price is displayed. Learn more about how automatic discounts are displayed on your site.  

Discounts are always displayed on the Cart page and the Checkout page.

 

If the discount is applied to Wix Stores products, you can choose to display discounts in the product galleries, as well as on the Category page and Product page.

Tip: When displayed in the product gallery and product page, some conditions apply. 

Additionally, it can be helpful to display a banner, strip, or pop-up. 

Learn more about letting customers know about automatic discounts.

Just like it's important to let customers know that you offer discounts, you need to inform them about the limitations. You can do this using any of the methods you use to let customers know about automatic discounts.

If you created a discount and limited the number of uses, the limit applies per order. 

For example, if you created a discount of 50% off all shoes and limited it to 2, a customer isn't blocked from making more than one order and applying the discount to each purchase. 

No, automatic discounts can't be applied to product subscriptions.

If the checkout takes place on the channel (e.g. on Amazon or eBay), then automatic discounts do not apply.

If you created a $10 off discount and applied it to a group of items, your customer gets $10 off each item it applies to. 

For example, if you applied this discount to your vase category, your customer gets $10 off each vase they purchase.

If there's a discount on one category (e.g. vases), and it applies only if you buy 3 vases, purchases of items not in this category don't count towards the minimum of 3. 

In other words, if you offer a $50 discount to customers who buy 3 or more vases, a customer who buys 1 vase and 2 other products does not get the discount. 

Similarly, if you offered a discount on the vase category and set a minimum of $100, customers need to spend $100 on vases to get the discount.  

There are 2 ways to offer your customers reduced prices:

These 2 price reduction methods work independently. In other words, if you created a coupon and an automatic discount that apply to the same products, a customer can get both price reductions. 

Learn more about coupons and automatic discounts.

When one or more items in an order are eligible for an automatic discount, we strive to make sure the customer gets the best price reduction. On rare occasions, however, there may be limitations. For example, only one discount can be applied to each item in the order. 

Tip: To avoid confusion, avoid setting up more than one automatic discount for the same items.

Times are calculated in your time zone.

If enabled, your site's cart page and checkout page display a promo code option so customers can enter coupon codes.

You can remove this promo code option if you don't use coupons on your site. Learn how to hide the 'Promo Code' link.