Wix Stores: Creating a 'Buy X, Get Y Free' Coupon

5 min read
Encourage your customers to buy extra items with a "Buy X, get Y free" coupon (e.g. buy 2 posters, get 1 free). The least expensive item is the free one.
GIF showing how customers enter a coupon code to get a discount
You can also use automatic discounts to create additional types of buy X, get Y discounts. Using this option, customers won't need to enter a coupon code. Additionally, the "Y" can be a reduced price, not only a free item (buy 2 hats, get 1 at 50% off).
In this article, learn more about:

Creating a 'Buy X, get Y free' coupon

You can create a new coupon directly from your site's dashboard. Choose how many products your customers need to buy to get one or more products for free.  

To create a "Buy X get Y free" coupon:

  1. Go to Coupons in your site's dashboard.
  2. Click + New Coupon.
  3. Select Buy X get Y free.
Screenshot of the types of coupons you can create, with the Buy X get Y free coupon selected
  1. Enter the Coupon code customers need to enter.
  2. Enter the Coupon name.
    Note: This name appears in the cart page and your site's dashboard.
  3. Set up the coupon offer:
    • Buy: Enter the number of products customers must purchase to get free product(s).
    • Get: Enter the number of products customers gets free.
  4. Select an option from the Apply to drop-down:
    • All products: Applies to all products.
    • Specific product: Applies to one product. Click the Product drop-down and select the product.
    • Specific category: Applies to all the products in a category. Click the Category drop-down and select the category.
  5. Select when the coupon is valid:
    1. Enter the start date.
    2. Enter the end date, or select the Don't set an end date checkbox.
  6. (Optional) Select the checkboxes next to the limits you want to apply:
    • Limit the total number of uses for this coupon: Enter the total number of times the coupon can be used.
      Tip: Multiple purchases by the same customer are counted individually.
    • Limit to one use per customer: Each customer can use the coupon only once.
  7. Click Create Coupon.


Click a question below to learn more about coupons.

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