Roles & Permissions: Overview

Invite people to collaborate on your site, and assign roles based on their expertise. Each role comes with a set of permissions, so you can control who can make changes to your site and dashboard. As their access needs change, you can update their role, or create a new role with tailored access.
You can access Roles and Permissions from Settings in your site's dashboard. 
A screenshot showing Roles & Permissions in a site dashboard's settings.

Roles and permissions

When you invite people to collaborate on your site, you assign roles to suit their access needs. Your Manage Roles page shows the roles available for your site. Beneath each role title is a permission summary, to confirm the access the role grants. 
Screenshot of the Wix dashboard Manage Roles page with the description of the a role highlighted
Each site has an Owner role, and General Roles for managerial support. The additional roles available in your dashboard are based on the Wix apps you use on your site. With Wix Blog, for example, you can give a collaborator a Blog Editor, Blog Writer, or Guest Writer role. 
There are currently certain limitations for all site collaborators.

Site Owner role

The Owner role is assigned to the person who created the site, or received site ownership. Owners can manage and make changes to everything on the site and in the dashboard. You can't duplicate or edit the role, and you can only reassign the role by transferring the site to a new owner.
Screenshot of the Wix dashboard Roles and Permissions page showing the site owner

General Roles for site management

General Roles have management-level permissions for co-owners, web designers, and back office support.
General Role
Admin (Co-Owner)
Full access to manage, edit & publish site, including billing, domains and inviting people, but cannot delete or transfer site
Website Manager
Access to manage, edit & publish site, but cannot manage billing, delete, duplicate or transfer site
Website Designer
Can edit the site, manage settings and apps but cannot access Inbox, contacts and other sensitive info
Back Office Manager
Can access the Dashboard to manage site settings and apps but cannot edit the site

Roles for integrated Wix apps

When you integrate a Wix app to your site, your dashboard updates to include relevant roles.
Role Category
Role Title and Permissions
Content Manager Roles
Content Collection Manager: Can add and modify content for all collections, but cannot edit other areas of your site.
Billing Roles
Billing Manager: Can make purchases, manage subscriptions, add payment methods and connect a domain to the site.

Domains Manager: Can connect and manage domains but cannot make purchases. 

Marketing and Customer Management Roles
Marketing Manager: Can manage all marketing tools, contacts, automation, and view site analytics.

Customer Relations Manager: Can manage, contacts, forms, tasks, workflows, automations, and communicate in inbox, but cannot export contacts.
Stores Roles
Store Manager: Can view and manage store products, categories, orders, sales channels, store settings, shipping and tax. 

Blog Roles
Blog Editor: Can fully manage the blog but not other areas of your site.

Blog Writer: Can write and publish posts. Cannot create or manage categories.

Guest Writer: Can write posts but cannot publish them. Posts must be approved and published by a Blog Editor or site owner.

Bookings Roles
Bookings Admin: Has full access to your bookings calendar and contacts page, but cannot edit other areas of your site.

Bookings Staff Member: Can book their own clients, access their personal calendar and manage their sessions.

Events Roles
Events Check-In Assistant: Can see the guest list, check-in guests and scan tickets on the Wix Owner app. 

Payments Roles
Payments Manager: Can view and manage customer payments, but cannot purchase domains or subscriptions.

Create custom roles

You can create custom roles from scratch, and duplicate and edit existing roles to match your permission needs. Learn more about creating custom roles
Screenshot of the Wix dashboard Manage Roles page, the cursor is hovered over the Create New Role button

Manage collaborator access

Update your collaborator's roles and permissions as their contribution to your site changes over time. You can assign different collaborator roles, edit custom roles, and remove collaborator access as needed. Learn more about managing collaborator roles
Screenshot of the Wix dashboard Roles and Permissions page, showing how to remove a collaborator

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