Search Engine Optimization (SEO)

5 min read
Search Engine Optimization (SEO) means making your website more readable to search engines so they can better index your site. This improves search accuracy and the relevance of search results. 

SEO requires some work, but the more you optimize, the better search engines can understand what your site is about and match you with better traffic. 

Learn more about:


Your Wix site and search engines

Wix provides you with all of the tools to help you optimize your site content for SEO. The Wix SEO Setup Checklist, Accessibility, and the New Wix Blog are here to help you reach the largest audience possible while keeping all your content optimized for search engines.
Important:

Wix SEO Setup Checklist

Wix SEO Setup Checklist is a step-by-step plan designed to help you improve your site's SEO. It will help you setup the basics as well as show you how you can boost your online presence by outlining weak points, while providing helpful tips for improvement. 

Make your site accessible

One of the best ways to rank higher on Google is to make your site accessible. Accessibility not only helps people with disabilities or temporary disabilities, but gives Google tons of great information for indexing. Learn more

Submit structured data markup for your site to Google

Structured data markup is a standardized format for giving search engines detailed information about your page. Adding markup to your site's page can help improve your website's search results and ranking. Search engines can also use markup to create rich results like article previews, product previews, and FAQs for your site's search results.
Note:
Adding structured data markup to your site's pages does not guarantee that search engines will create rich results for them. 
Tip
You can also use structured data markup in your site's SEO Settings.

Use SEO Settings

Wix's SEO Settings allow you to set up SEO settings for multiple pages at once with a single template. This is an easy way to get a large site search engine optimized. You can also fine-tune SEO settings of individual pages after customizing an SEO Setting for multiple pages. 

Add a blog to your site

Adding a blog to your site is a great way to keep your site updated and active, gain visitors, use keywords and add content. Learn more

Using Google Search Console and Google Analytics

Google Search Console
Sign in to Google Search Console for free to, track performance, and see your keyword rankings on Google. Go to search analytics to see all the pages on your site that are getting you traffic. You can also check impressions to see how many people view and click on your site from Google searches, where average click through rates are about 5%. Learn more

Google Analytics
Find which pages on your site get you traffic and which sites send you traffic. Your site's bounce rate, timeline and more. Learn more
Note:
You do not need to upgrade to a Premium plan for your site to be found by search engines.

Want to learn more?
You can read about Wix's great SEO features and how to use them in the Complete Wix SEO Guide.

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