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Discounts, gift cards, & incentives

Wix Loyalty Program

Wix Loyalty Program Request: Assigning Loyalty Points on Customers' Birthdays

Feature Request|Great News! We’ve released this feature!

We are excited to announce that you can now add celebrating a birthday as a new way for customers to earn loyalty points. Learn how to add this way to earn points.

A screenshot of the loyalty program page with the celebrate a birthday way to earn highlighted.

Tip:

You can also do this with Wix Automations. You first need to create a contacts segment that groups contacts by birthday. Then, create an automation using the Segments trigger, set to trigger when a contact enters your birthday segment. Select Give loyalty points as your automation's action.

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Note: All information, including planned features and time estimations, are purely informative and are subject to change or cancellation at any time at Wix’s discretion.