Wix Loyalty Program: Managing Your Customers' Loyalty Points

4 min read
From your Loyalty Program dashboard you have full control over how many points customers earn in your program. 

View a list of all customers who have loyalty points and see their last site activity and membership status. If a customer's status is 'site member' it means they can redeem loyalty points for rewards. If their status is 'visitor' or 'pending' they first need to join your site before they can claim rewards.
In this article, learn how to:

Viewing your loyalty points overview

See how many total points have been earned and redeemed in your loyalty program so far. This includes all points customers have earned by taking actions on your site, as well as points you have manually given from the dashboard.
Note:
Customers can earn points even if they haven't joined your loyalty program. These points still count towards total points given. Customers can only redeem points once they become site members.

To view your loyalty points overview:

  1. Go to Loyalty Program in your site's dashboard.
  2. Under Total points given to members you can view:
    • Total points earned: The total amount of points earned by your customers. This includes customers who haven't joined the loyalty program.
    • Redeemed points: The total amount of points that customers have used to redeem rewards.
    • Unredeemed points: The total amount of points customers have earned that they haven't used to redeem a reward. The points appear in their My Rewards page.

Giving loyalty points to a customer

You can manually give more points to a customer once they join your site and become part of the loyalty program. For example, you may want to thank someone in particular or give points to a customer who made an offline purchase.

To give points to a customer:

  1. Go to Loyalty Program in your site's dashboard.
  2. Click + Give Points at the top right.
  3. Type a customer's name into the search bar to locate them.
  4. Select the customer you want to manually give points to. You can also click +Add New to create a new contact for your program.
  5. Click Next.
  6. Enter the number of points you want to give the customer.
  7. Click Give.
Tip:
You can also click the More Actions icon  next to a customer's name on the Loyalty Program dashboard and select Give Points.

Editing a loyalty customer's point balance

You can add and subtract points from a loyalty member's balance from the Loyalty Program dashboard. Add points to people who made an offline purchase or are a program VIP, or subtract points if you want to decrease a customer's balance.

To edit a customer's points balance:

  1. Go to Loyalty Program in your site's dashboard.
  2. Click the More Actions icon next to the relevant customer.
    Tip: You can also look for a customer using the search bar at the right.
  3. Click Edit Points Balance.
  4. Enter the new points balance for the customer.
  5. Click Save.
Editing a points balance for a customer

Viewing a loyalty customer's contact details

Every member of your loyalty program is also a contact on your site. View the available details of a customer from your Loyalty Program dashboard, including if they are a site member, their contact information, as well as any labels or notes you've added.

To view a customer's contact details:

  1. Go to Loyalty Program in your site's dashboard.
  2. Click the More Actions icon next to the relevant customer.
    Tip: You can also look for a customer using the search bar at the right.
  3. Click View Contact.
The customer's contact card opens at the right. Some relevant details for Wix Loyalty Program include:
  • Member info: View the membership status of the contact. Only site members can redeem loyalty points.
  • Loyalty points: Scroll down to the bottom of the contact card to see a contact's current points balance, how many points they have redeemed, as well as their last activity.
Example of a customer's contact card opening in the Loyalty dashboard

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