Wix Loyalty Program Request: Assigning Loyalty Points on Customers' Birthdays
Launched
We are excited to announce that you can now add celebrating a birthday as a new way for customers to earn loyalty points. Learn how to add this way to earn points.
![A screenshot of the loyalty program page with the celebrate a birthday way to earn highlighted.](https://d2x3xhvgiqkx42.cloudfront.net/12345678-1234-1234-1234-1234567890ab/3eadcc04-813b-4e69-acf6-5bb047eced92/2024/12/11/e714c486-0e7e-43de-8632-b6950ffac62f/a414f02c-7fe4-4ec3-8a98-58eecaee10ee.png)
Tip:
You can also do this with Wix Automations. You first need to create a contacts segment that groups contacts by birthday. Then, create an automation using the Segments trigger, set to trigger when a contact enters your birthday segment. Select Give loyalty points as your automation's action.