Wix Stores: About Your Storefront

4 min read
Wix Stores offers a complete solution for building and managing your online store. With customizable templates, intuitive tools, and a seamless checkout process, Wix Stores helps you create a professional and engaging shopping experience for your customers. 

On the way to completing a purchase, your customers will encounter several parts of your store, including the cart and checkout pages. Learn more about them below.

Showcase your products effectively

There are various ways to display your products. You might want to showcase all your items on one page using the Category page or a grid gallery. Alternatively, you can display groups of products or a single product in different parts of your site. No matter which option you choose, you can customize it to get the right look for your business.

Category page

The Category Page is your main shop page. From here, customers can select the category they want to browse.  
The Category Page is not yet available for all users.
Screenshot of the Wix Stores Cateogory Page
You can display all your products in a grid gallery, or select a category to display. After deciding how many rows and columns your gallery has, you can customize the look.
Screenshot of a Wix Stores grid gallery
Add a slider gallery to let customers navigate through your products. As with a grid gallery, you can display all your products or a specific category. In addition, slider galleries can be set up to show best-selling items or related products
GIF of a slider gallery in a Wix Store

Product widget

A product widget is an element you add to your store to display one specific product. They're great for highlighting a sale item or showcasing a new arrival on any site page.
Screenshot of the Wix Stores Product Widget

Enhance the shopping experience

Optimizing key parts of your store ensures a smooth shopping journey for your customers. Below are the essential components that contribute to an enjoyable and seamless experience.

Product page

The Product page is where site visitors can view complete information about a product. From here, customers can add a product to the cart.
The Product page is a dynamic page, which means you only have to customize it once. The design stays the same but it displays whatever product the shopper selects.
Screenshot of the Wix Stores Product Page

Cart elements

There are several parts to the cart in your store. Learn more about them below.

Checkout page

The Checkout page is where customers complete their purchase. They are asked to provide information such as shipping details, billing info, and more.
Screenshot of the Wix Stores Checkout Page

Thank You page

As soon as a customer checks out, they are taken to the Thank You page. There, they can view their order details.
Screenshot of the Wix Stores Thank You Page

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