Wix Forms: Adding a Subscriber Opt-In Checkbox to a Site Form
3 min read
Add a subscriber opt-in checkbox to any of your Wix forms to turn your visitors into subscribers with one click. When visitors select the subscriber opt-in checkbox, they are giving you permission to send them marketing materials and emails.
![An example of a subscriber opt-in checkbox on a form in a live Wix site](https://d2x3xhvgiqkx42.cloudfront.net/12345678-1234-1234-1234-1234567890ab/71d20af0-560e-44a5-bb38-bf3f513b58fa/2021/09/21/736c597a-da98-4711-a114-4460cc8fcce9/1b5b3e9c-eab2-47a7-8adf-b6ea589a5554.png)
Tip:
If you are using old Wix Forms, you also have the option to add and set up a Get Subscribers form.
To add a subscriber opt-in checkbox to your form:
New Forms
Old Forms
- Go to your editor and click the relevant form.
- Click Edit Form.
- Click Subscribe.
- Click the new field in your form.
- Click Settings and customize it using the available options:
- Checkbox message: Update the text next to the checkbox. It should tell visitors what happens if they select the checkbox e.g. 'I want to subscribe to your newsletter,' or 'Make me a subscriber!'
- Checked by default: Enable the toggle so that the checkbox displays as automatically checked. Visitors must deselect it if they don't want to subscribe.
- Required: Enable the toggle so that visitors must fill out this field before submitting the form.
- Enable Double opt-in: Visitors must verify their email address before they can subscribe to your mailing list.
![Adding a subscribe checkbox to a form in the new Form Builder.](https://d2x3xhvgiqkx42.cloudfront.net/12345678-1234-1234-1234-1234567890ab/3eadcc04-813b-4e69-acf6-5bb047eced92/2024/09/24/7af3f993-7599-4b28-9b9a-555416900d36/4fd43577-2cf3-4cda-888e-9d19ee88ff71.png)
What's next?
- Once visitors select the checkbox, they are added as 'subscribers' in your contact list.
- Enable double opt-in to have subscribers verify their email before they can be added to subscribers. Double opt-in ensures your emails are reaching the right audience.