Email Marketing: Sending Your Email Campaign

6 min read
After creating your email campaign, spread the word by sending it to your subscribers. You can schedule your campaign to be sent later, send it right away, or send a test email. 
Important:
Please make sure to read the Wix Email Marketing Terms of Use before sending any campaigns.

Sending a test email before sending your campaign

You can send a test email to see how your campaign will look and function in a real inbox. This does not affect your monthly email limit. 

To send a test email:

  1. Create an email campaign or edit an existing one. Then click Next.
  2. Customize the elements in your campaign to your liking, then click Next.
    Tip: Preview and test your email campaign to make sure it is perfect before you add recipients and send.
  3. Add recipients to your campaign and click Next.
  4. Edit the sending details:
    • Subject line: Enter the subject line of the emails. You can add dynamic text that automatically adjusts to your contacts' details or your site's URL by clicking + Add Dynamic Value and choosing an option. 
    • From name: Enter the name the emails will show as sent from. This may be your business or personal name.
    • Reply-to email: Enter the email address that recipients can reply to when they receive the emails. If you have not yet confirmed your email address, click Confirm Now
  5. Click Send Test Email.
  6. Enter details in the following fields:
    • Send to: Enter the email address you want to send the test email to. You can only send test emails to one recipient at a time.
    • Subject: Enter the subject line of the test email.
    • From name: Enter the name the test email will show as sent from.
    • Reply-to email: Enter the email address that will appear when you reply to the test email.
  7. Click Send.
A screenshot of the test email sending fields.
Notes:

Scheduling an email marketing campaign

You can schedule your campaign to be sent at a later date and time. Make sure to upgrade your plan if you would like to use this feature. Once scheduled, the emails in your campaign count towards your monthly sending limit. You cannot restore this limit by deleting the scheduled campaign.

To schedule sending a campaign:

  1. Create an email campaign or edit an existing one. Then click Next.
  2. Customize the elements in your campaign to your liking, then click Next.
    Tip: Preview and test your email campaign to make sure it is perfect before you add recipients and send.
  3. Add recipients to your campaign and click Next.
  4. Edit the final sending details:
    • Subject line: Enter the subject line of the emails. You can add dynamic text that automatically adjusts to your contacts' details or your site's URL by clicking + Add Dynamic Value and choosing an option. 
    • From name: Enter the name the emails will show as sent from. This may be your business or personal name.
    • Reply-to email: Enter the email address that recipients can reply to when they receive the emails. If you have not yet confirmed your email address, click Confirm Now
  5. Click Schedule.
  6. Select the date and time in which you want to the campaign to be sent.
    Tip: Check the time zone to make sure your campaign is sent at the right time. If the time zone is incorrect, change it in your browser's settings.
  7. Click Schedule.  
A screenshot of the campaign scheduler.
Tip:
You can edit or reschedule your campaign before it is sent. 

Sending your campaign as soon as possible

Once you're ready to get the news out about your campaign, send it. Your campaign goes into a queue where it's reviewed before it gets sent. You can then share your campaign wherever else you'd like.

To send your email campaign:

  1. Create an email campaign or edit an existing one. Then click Next.
  2. Customize the elements in your campaign to your liking, then click Next.
    Tip: Preview and test your email campaign to make sure it is perfect before you add recipients and send.
  3. Add recipients to your campaign and click Next.
  4. Edit the final sending details:
    • Subject line: Enter the subject line of the emails. You can add dynamic text that automatically adjusts to your contacts' details or your site's URL by clicking + Add Dynamic Value and choosing an option. 
    • From name: Enter the name the emails will show as sent from. This may be your business or personal name.
    • Reply-to email: Enter the email address that recipients can reply to when they receive the emails. If you have not yet confirmed your email address, click Confirm Now
A screenshot of the fields you fill out before sending your campaign.
  1. Click Send Now. Your campaign gets added to the send queue, where it will be reviewed and sent soon.
  2. (Optional) Choose an option to share your campaign: Share on Social or Copy link.
    Tip: Learn more about the URL of your published campaigns.  
  3. (Optional) Click Get the Wix app to download the Wix app where you can track and manage your campaign from your mobile device.
  4. Click Done.
A screenshot of the last page after sending your campaign.

FAQs

Click a question below to learn more about sending your email campaign. 

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