About the Wix AI Chat Assistant

4 min read
Discover how the Wix AI Chat Assistant can transform your site and elevate your customers' experiences to new heights. Seamlessly integrating with any Wix site, the AI Chat Assistant revolutionizes communication between your business and site visitors.
With a straightforward installation process, the AI Chat Assistant learns the ins and outs of your business. Getting to know your products, services, and content, it provides a customized on-site chat interface that aligns with your branding. Your customers can engage in natural conversations, receive personalized assistance, make purchases, and access support with ease.
A screenshot of the AI Chat Assistant in the dashboard, open on the Train the AI Assistant tab.
Important:
This app is based on an AI system and as such, it will scan and use public data on your site, including personal information that’s presented there. It may generate and present inaccurate or misleading information to your site visitors and members. Wix assumes no liability for these generated results.

Offer customers an engaging and informative level of service

Inform customers about your products and services with an inviting on-site chat interface. Visitors can engage in natural conversations that guide them through a personalized shopping experience, saving you time to work on other areas of your business.
Adding the AI Chat Assistant to your site is a straightforward process, and you can customize settings to suit your needs.
A screenshot of the AI Chat Assistant in the App Market, with the cursor hovering over the Add to Site button.

Enhance the AI Chat Assistant with your own business knowledge

Inject your own business knowledge into the AI Chat Assistant to enhance its performance. The more enhancements you add in the dashboard, the more accurate its responses will be. For example, if you own a clothing business and do not have a physical store, you can provide information about how customers can try on items and return them if needed.
You can also add restrictions to prevent it from responding to certain topics, giving you more control over the way it communicates.
A screenshot of an example knowledge enhancement for the AI Chat Assistant.

Test performance in an enclosed environment before going live

Before setting the AI Chat Assistant live on your site, ensure it is performing well by testing it in your dashboard. If you were a visitor on your site, what types of questions would you have? Chatting with the AI Chat Assistant in the same way your customers will is the best way to test its knowledge of your products and services.
You can also provide feedback for every answer it gives you, enabling Wix to make further improvements to this tool.
A screenshot of an example chat in the AI Chat Assistant's test environment.

Make it yours - reflect your branding with design and customization options

Designing and customizing the AI Chat Assistant in your editor allows you to reflect your brand's voice and style. 
Customize colors, fonts, layouts and more, making it easy to find and use. An inviting chat interface encourages customers to get in touch, providing them with better service and increasing your site's engagement.
2 screenshots side by side showing different design options for the AI Chat Assistant.

Refine communications by setting offline hours and gathering contact information

The AI Chat Assistant works according to the hours you choose. Keep it online 24/7, allowing it to guide customers through their shopping experience at any time of day, or set offline hours according to your schedule. Setting custom hours gives you more control over your business' communications, and helps set expectations with customers.
While offline, you can enable the AI Chat Assistant to send visitors a contact form, where they can enter a query that will be sent straight to your inbox for you to respond at a later time.
A screenshot of the Schedule chat hours menu for the AI Chat Assistant in the Settings tab.
Learn more about setting offline hours.

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