Creating a Percentage Discount Coupon
5 min
In this article
- Creating a percentage discount coupon
- Video tutorial
- FAQs
Important:
Percentage coupons can be used with Wix Stores, Wix Bookings, Wix Restaurant Orders (New), Wix Events, Wix Pricing Plans, and Wix Online Programs.
Attract customers to your site by offering a percentage discount (e.g. 30% off all rugs).

Creating a percentage discount coupon
Offer customers a percentage off all items, or apply it only to a particular item or category. You can choose the percentage amount and set dates when the coupon is valid.
Dashboard
Wix app
- Go to Coupons in your site's dashboard.
- Click + New Coupon.
- Select % Discount.
- Enter the Coupon code customers need to enter.
- Enter the Coupon name.
Note: This name is for internal use only. Customers won’t see it. - Enter the percentage discount.
- Choose which items the coupon applies to from the Apply to drop-down menu.
- Select one of the following options (not available if you selected 'Minimum order subtotal'):
- Apply once per order: If a customer buys multiple items the coupon applies to, only the lowest priced item is discounted.
- Apply to each eligible item in the order: If a customer buys multiple items that the coupon applies to, all are discounted.
- (Optional) Allow the coupon to apply to store subscriptions.
- Select the Include subscriptions checkbox.
- Choose how many orders the discount applies to (e.g. for a monthly discount, set how many months are discounted).
- Set when the coupon is valid:
- Enter the start date.
- Enter the end date or select the Don't set an end date checkbox.
- (Optional) Set coupon limitations:
- Limit the total number of uses for this coupon: Enter the total number of times it can be used.
Tip: Multiple purchases by the same customer count separately. - Limit to one use per customer: Each customer can use the coupon only once.
- Limit the total number of uses for this coupon: Enter the total number of times it can be used.
- Click Create Coupon.
Video tutorial
Watch the video tutorial, or scroll down to read the FAQs.
FAQs
Click a question below to learn more about coupons.
What happens if the discount is more than the item price?
Can I temporarily deactivate a coupon?
Are coupon codes case sensitive?
Why isn't the promo code visible on the cart page?
Can I offer discounts without coupon codes?
For purchases with the manual payment method, when does the available coupon count update?
Can I create a coupon with unique codes for each use?
How can I promote or share my coupon?
How can I apply a coupon to a group of store products?
What limitations are there when applying coupons to Wix Online Programs?


next to the coupon and select the relevant option. 
next to the relevant coupon.
