Wix Analytics: About Your Marketing Reports
7 min read
The Wix Analytics Marketing reports give you an in-depth look at how your marketing efforts are impacting you business. Analyze your outreach campaigns such as email marketing campaigns and paid ad campaigns and see how they compare to other traffic sources such as Facebook. You can also view which marketing sources are bringing the most attention to your site.
In this article, learn more about:
How to access your marketing reports:
Go to All Reports in your site's dashboard and scroll down to the Marketing section. You can also check out the Marketing Overview to get a snapshot of your marketing efforts across your business.
Types of marketing reports
Understand the different types of marketing reports available in Wix Analytics to gain insights into your site's performance and marketing efforts. Each report provides specific data that helps you understand traffic sources, ad and email campaign performance, and more.
Click a report type below to learn more about it.
Top Traffic Sources
Order Conversion by Traffic Source
Traffic Categories over Time
Form Submissions by Traffic Source
Email Campaign Performance
Click-to Contact Rate by Traffic Source
Email Campaign Engagement over Time
Paid Ad Campaigns over Time
Top Paid Ad Campaigns
Email Campaign Clicks
Want to customize a report?
You can customize the data you're viewing and the way it's displayed. You can also save the views you want to return to later. Learn more about customizing your report.
FAQs
Click a question below to learn more about your Wix Analytics marketing reports.
What is a traffic source?
Why do I see data differences between my Wix Analytics Marketing reports and reports from other analytics platforms?
What is an attribution model?
Where can I learn about the terminology used in these reports?
How do I save my favorite reports so that I can access them quickly?
next to a specific report to add it to your saved reports at the top of the All Reports page.
How do I change the type of graph in the report?
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