Wix Inbox: Connecting WhatsApp Business to Inbox

4 min read
Connect WhatsApp Business to Wix Inbox to manage your business's WhatsApp messages in the same place as other customer communications. Using one interface to view and reply to messages makes your communications process more efficient.
Before you start, make sure you have the following:
  • A Facebook account
  • A phone number that isn't already connected to WhatsApp, or an existing WhatsApp Business account that you've migrated. Learn more about migration
Important notes about connecting a WhatsApp Business account to Inbox:
  • The WhatsApp account you connect can only be used via Wix Inbox. You cannot use the official WhatsApp app to send or receive messages.
  • From Inbox, you'll be able to view and respond to messages. You'll not be able to send an outgoing message if a contact has not initiated the conversation.
  • When you receive a message, you'll have 24 hours to respond.

These are WhatsApp policies that are outside of Wix's control.

Step 1 | Connect your WhatsApp Business account

Transfer your WhatsApp communications to Inbox to view and reply to all WhatsApp Business messages directly from your Wix Inbox.

To connect your WhatsApp Business account:

  1. Go to Inbox in your site's dashboard.
  2. Click the Settings drop-down at the top right.
  3. Click Channels.
  4. Click Connect Account next to WhatsApp Business.
  5. Click Get Started.
  6. Select the checkbox next to I read and understand the terms above and click Continue.
  7. Log in to your Facebook account and complete the setup:
    1. Create your Meta and WhatsApp Business account. Your Meta Business account will be associated with your WhatsApp Business account. Your WhatsApp Business account is where you manage your account information.
      Note: If you've already connected a Facebook account to your Wix site, it will be an option here.
    2. Create your WhatsApp Business profile. This is the information visible to users contacting you via WhatsApp.
      Note: If you have more than one number connected to your WhatsApp Business account, each can have a separate WhatsApp Business profile. View an example WhatsApp Business profile.
    3. Use the verification code sent via SMS or voice call to verify your WhatsApp Business number.

Step 2 | Enable 2-step verification

2-step verification is an additional layer of security to ensure you're the only person able to access your WhatsApp Business account. WhatsApp's policy requires you to create a 6-digit PIN and then enter this PIN when you perform certain actions within WhatsApp Business.

If you forget your PIN, you'll be able to reset it in your WhatsApp Manager settings in Facebook.

To enable 2-step verification:

  1. Select the number you're linking to this account.
    Note: If you have just one number connected to your WhatsApp Business account, this number is automatically selected.
  2. Enter the PIN you'd like to use in the Create a 6-digit PIN field.
  3. Click Done.

(Optional) Step 3 | View and respond to WhatsApp messages from Inbox

From Wix Inbox, you can choose how you want to chat with your contacts. By connecting WhatsApp Business to Inbox, you'll have the option to use this channel to respond to messages you receive.
  • From Inbox, you'll be able to view and respond to messages. You will not be able to send messages where a contact has not initiated the conversation.
  • When your contact initiates a conversation, you'll have 24 hours to respond. Each new message from a customer resets this 24-hour window. This is WhatsApp's policy.

To view and respond to WhatsApp messages:

  1. Go to Wix Inbox.
  2. Select the relevant message.
  3. Click the Message via drop-down and select WhatsApp.
Add a WhatsApp button to your chatbox:
Connecting WhatsApp Business to Inbox delivers all WhatsApp messages to your Inbox, regardless of how contacts are accessing your number. Make contacting your business via WhatsApp easy by adding the WhatsApp channel to your Wix Chat chatbox on your site.


Here are some common questions about connecting WhatsApp Business to Inbox:
Looking for more Wix Inbox integrations?
You can connect additional channels such as Facebook and Instagram.

Contact us to request integrations with apps such as Viber, Apple Business Chat and Yelp.

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