Using Google Analytics with Wix Bookings

2 min read
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Wix automatically sends events to Google Analytics about your Wix Bookings services on your site.

To start using Google Analytics with Wix Bookings:

  1. Install Google Analytics on your site. 
  2. Enable Enhanced eCommerce in Google Analytics.

The events you see in your Google Analytics account are:
  • Product Impression: When a visitor views a service you offer.
  • Product Click: When a visitor clicks on a button or link that redirects to a service page.
  • View Content: When a visitor views a service page.
  • Initiate Checkout: When a visitor clicks on the "Book Now" button.
  • Start Payment: When the visitor is asked to pay (but before he adds his payment information).
  • Add Payment Info: After the visitor added his payment information.
  • Purchase: When a visitor books a service and is taken to the "Thank-you" page.

To see the event data in Google Analytics:

  1. Sign in to your Google Analytics. 
  2. Click Conversions in the left-hand side.
  3. Click Ecommerce.
  4. Select the report you want to view.
  • You can see all of the events by clicking Behavior and then Events
  • It can take a few days until the reports start receiving data. 

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