Understanding Wix Bookings Analytics Reports

9 min read
Discover helpful data in Wix Bookings Analytics Reports, such as how your bookings have increased over time, your most popular services, and who your top clients are. 
Learn more about your Bookings Reports:

Bookings over Time report

Your Bookings over Time report explores your bookings performance and trends. You can discover how the number of bookings have changed during specific time periods, and compare your data against previous months.

Use your Bookings over Time report to:
  • See if adding new services or creating new marketing campaigns increases bookings.
  • Learn if your clients prefer to book your services via app or web.
  • Find out if clients book your services on specific dates, or day of the week. For example, you can find out if your clients prefer to book your services at the beginning of each week.

Top Clients by Bookings Made report

With the Top Clients by Bookings Made report you can learn about your top clients. The data in this report is based on the date your clients book your services, not the day of the scheduled service they have booked.

Use your Top Clients by Bookings Made report to:
  • See the amount of bookings clients have made, and compare the data to previous time periods.
  • Find out which clients owe you money.
  • Understand which services your clients are booking, and which staff members they prefer.
wix analytics top clients by bookings made report

With the Popular Class Times report you can discover which of your scheduled classes are the most popular, compared to the same classes scheduled on different days. 

You can also use your Popular Class Times report to:
  • Learn about the occupancy rate, attendance rate and average number of participants in each class.
  • Filter classes by different dimensions, such as new vs returning clients, payment methods, booking methods, and more.
wix analytics popular class times report

Your Popular Services report shows which services are most popular with your clients. The data in this report is based on the dates services are scheduled for, not the date bookings were made.

Use your Popular Services report to:
  • Find out if any of your services are overbooked, and if you should consider adding more schedules of the same service.
  • Discover if your services are being booked by mostly new or returning clients. 
  • See which payment platform your clients prefer to use to pay for each of your services.
wix analytics popular class times report

Top Clients by Sessions Joined report

Your Top Clients by Sessions Joined report shows you which of your clients attend the most sessions. 

Use your report to:
  • Learn about engagement by comparing bookings and check in rate to the previous time period.
  • Segment your top clients by different metrics, such as new vs returning clients, payment method, and booking method.
wix analytics top clients by sessions joined report

Staff Activity report

Use the Staff Activity Report to assess staff performance, with a collection of metrics including participation in sessions, unique clients, total session duration and more. The data in this report is based on the dates services are scheduled for, not the date bookings were made.
wix analytics staff activity report

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