Changing the Canonical Tags for Your Site's Pages

5 min read
Important:
Changing your canonical tags can have an effect on how your site appears in search results. Before making any changes here, we recommend learning more about canonical URLs.
Wix automatically creates a default canonical URL for all of your pages. You can change the canonical tag for a page in the Advanced SEO tab if you have multiple URLs that go to that page. The canonical tag tells search engines to index only this page and show it in search results for a given keyword or search phrase

Understanding canonical tags

If you have different URLs that load the same page on your site, search engines choose one URL and consider it the primary one. This is the only URL that appears in search results. Other URLs are treated as duplicates and receive less attention from search engines.
For example, you may have duplicate versions of a page if you apply tracking parameters to the end of a URL. The URLs below contain different parameters, but lead to the same page:
  • https://www.mystunningwebsite.com/services
  • https://www.mystunningwebsite.com/services?fb=1
  • https://www.mystunningwebsite.com/services?UTM_campaign=fallCampaign
Changing the canonical tag for one of these pages lets search engines know that this is the page version they should index and show in search results. 
Want to learn more?
Read this article in the Wix SEO Learning Hub about canonical URLS and why the important

Changing a custom canonical tag

You can customize the default canonical tag of your page in the SEO Basics tab. This is the self-referencing canonical URL which we recommend not to change. 
Important:
When you change the default canonical tag for a page, the page's URL may disappear from your sitemap. To restore the page URL to your sitemap, remove the canonical tag.

To change a custom canonical tag:

Wix Editor
Studio Editor
  1. Go to your editor.
  2. Click Pages & Menu  on the left side of the editor.
  3. Click the More Actions icon  next to the relevant page.
  4. Click SEO basics.
  5. Click the Advanced SEO tab.
  6. Click Additional Tags.
  7. Click the More Actions icon    next to canonical.
  8. Select Edit.
  9. Edit your tag under Tag Value.
  10. Click Apply.

Removing a canonical tag

You can remove a custom canonical tag if you need to restore the original canonical tag. It automatically reverts back to the default setting that Wix applies to every page of your site. 

To remove a canonical tag:

Wix Editor
Studio Editor
  1. Go to your editor.
  2. Click Pages & Menu  on the left side of the editor.
  3. Click the More Actions icon  next to the relevant page.
  4. Click SEO basics.
  5. Click the Advanced SEO tab.
  6. Click Additional Tags.
  7. Click the More Actions icon    next to canonical.
  8. Select Edit.
  9. Click Reset to Default.
  10. Click Apply.
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