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  1. Managing your business
  2. Business solutions & apps
  3. Wix Stores
  4. Setting up sales channels
  5. Wix Stores: Connecting Your YouTube Channel to Wix

Wix Stores: Connecting Your YouTube Channel to Wix

In this article
  • Step 1 | Check eligibility for YouTube Shopping
  • Step 2 | Set up a Google Merchant integration
  • Step 3 | Connect to YouTube Shopping
Connect your Wix store to YouTube and start monetizing your YouTube channel. After connecting, you'll be able to tag products in any of your videos and livestreams. In addition, you'll have the option of adding a store tab to your channel.
When a customer clicks any of your products, they're directed to your Wix store to complete the order. 
Screenshot of a YouTube channel connected to a Wix store

Step 1 | Check eligibility for YouTube Shopping

Before you start the process of connecting to YouTube, it's worthwhile to review YouTube's requirements and see that your channel meets them. 
  • Location requirements
    YouTube Shopping is available in over 120 countries. You can check this list to make sure your location is included.
  • Channel requirements
    1. You must have one of the following:
      • 1,000 subscribers or more with 4,000 watch hours
      • 10 million views for Shorts over the last 90 days
      • An official Artist Channel
    2. You need to be in the YouTube Partner Program.
    3. Your audience must not be set to "Made for kids".
    4. You can't have any community guideline strikes against you.

Step 2 | Set up a Google Merchant integration

Monetizing your YouTube channel is available to merchants who have a Google Merchant Center account. You can create one through the Wix dashboard. Learn how to connect to a Google Merchant Center account.

Step 3 | Connect to YouTube Shopping

Once you're confident that you've met YouTube's requirements and have a Google Merchant Center account, you can go ahead and connect your Wix site to one of your YouTube channels.

To connect to YouTube Shopping:

  1. Go to Google & YouTube in your site's dashboard.
  2. Click the Settings iconat the top right.
  3. Log in to your Google user account.
    Tip: Use the email or phone number that's associated with your YouTube account.
  4. Click View Terms & Conditions to review the conditions.
  5. Select the I agree to YouTube's Terms & Conditions checkbox, and click Continue.
  6. Select the YouTube channel that you want to connect to your Wix store.
  7. Click Connect.
If successful, you'll receive confirmation that your YouTube channel is connected. If you were unable to connect, there will be an indication of why you were unsuccessful. You can make changes and try the same channel again or try to connect another YouTube channel. 
Next steps:

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In this article
  • Step 1 | Check eligibility for YouTube Shopping
  • Step 2 | Set up a Google Merchant integration
  • Step 3 | Connect to YouTube Shopping

Did this help?

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