Wix Bookings: Adding and Setting up a Loyalty Program for Your Business

8 min read
Offer your returning site members rewards by creating a loyalty program. Choose specific actions that reward your members, and the amount of points they receive for each one. This can include becoming a member of your site, or booking a session in one of your new services. 
Add a description of your incentives to your Loyalty page and allow registered members to log in and view their point balance and rewards on the My Rewards page. 
Important:
To launch your loyalty program, you must upgrade to a plan that includes accepting payments.
A screenshot of the Loyalty page on a live Wix site

Step 1 | Create your loyalty program

Create and customize your loyalty program to suit your clients, business and branding. Set the title of your rewards program, give your points a unique name and icon.

To create your loyalty program:

  1. Go to Loyalty Program in your site's dashboard.
  2. Click Start Now.
  3. Add your loyalty program name.
  4. Choose what to call your loyalty points under Points name
    • Points: this is the default name.  
    • Custom name: Enter a new name for your points that matches your site's brand.
  5. Choose a loyalty points icon or upload an image from your desktop.
  6. Click Save.
A screenshot of editing a loyalty program and clicking the save button.

Step 2 | Set up how your clients earn points

After creating your new Loyalty program, choose which actions earn points and the amount of points members get for each one.
You set how the reward system works – for example, your client earns 50 points for signing up to your reward program. Those 50 points entitle them to a 5% discount on their next booking. 
Note:
Points based on spending are rounded down to the nearest whole number. For example, if you reward 10 points per $1, a spend of $4.99 earns 40 points.
A screenshot of the earn points section in the Loyalty program dashboard set up.

To set up how your customers earn points:

  1. Enable the toggle next to the action(s) that should allow clients to earn points. 
  2. Hover over an action and click Edit to customize it:
    • Give the action a title.
    • Choose the action: 
      • Each purchase
      • Every $1 spent
        Note: Clients earn points based on your site currency.
    • Set the number of points clients earn for the action.
  3. Click Next.

Step 3 | Set up your loyalty rewards

After choosing and customizing the actions that earn points, set up the rewards (coupons) and how your clients redeem them. For example, a client can redeem 100 points for a 10% discount on their next booking. 

To set up your loyalty rewards:

  1. Click Edit next to any existing rewards or click + Create New Reward.
    Note: Learn more about how to create coupons for Wix Bookings.
  2. Click Next
  3. Select the relevant coupon from the drop-down.
  4. Set the Coupon cost in points. 
  5. Set the Reward name.
  6. Click Save.
A screenshot of setting up a coupon in the Loyalty program dashboard page.

Step 4 | Customize your loyalty pages

Once you set up your rewards program, make sure to customize your two loyalty pages in the Editor so they suit your brand and business. 
Your Loyalty Program page contains details of your program with your clients while the My Rewards page is where your registered members track their points and rewards. 

To customize your Loyalty page:

  1. Access the Loyalty pages in your Editor: 
    • Wix Editor:
      1. Click Pages  on the left side of the Editor. 
      2. Click Loyalty
    • Editor X:  
      1. Click Pages  at the top of Editor X. 
      2. Click Loyalty.
  2. Click the Loyalty element on the page.
  3. Click Settings
A screenshot of the loyalty settings button in the Wix editor.
  1. Choose what you want to customize:

Step 5 | Customize your My Rewards Page

Once you set up your Loyalty program page, make sure to update all the relevant information your clients see on their My Rewards page. 

To customize your My Rewards Page:

  1. Access the My Rewards pages in your Editor: 
    • Wix Editor:
      1. Click Pages  on the left side of the Editor.
      2. Click My Rewards under Member Pages.
    • Editor X: 
      1. Click Pages at the top of Editor X. 
      2. Click My Rewards under Member Pages.
  2. Click the My Rewards element on the page.
  3. Click Settings
A screenshot of the settings button for the My Rewards page.
  1. Choose what you want to customize:

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