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Wix and the Lei Geral de Proteção de Dados (LGPD)

Wix.com is 100% committed to data protection. That’s why we welcome the Lei Geral de Proteção de Dados (also known as the LGPD), which was passed by the Brazilian parliament and came into force in August, 2020.

What is the LGPD?

The LGPD is a regulation intended to strengthen and unify data protection for all Brazilian citizens. It aims to protect the fundamental right to privacy and the protection of personal data.

Wix and the LGPD

Customer trust is our absolute top priority. 
We have worked with a team of experts and have implemented the required adjustments to our products, services, and documentation, to ensure compliance with the LGPD. This empowers Wix customers to get more control over their personal data and gain the tools necessary to protect the information of visitors to Wix sites. 
We are dedicated to data protection and have effectively reinforced this over the past 10 years. 

What are we doing to ensure data protection for all our customers?

  • Wix is Payment Card Industry Data Security Standards (PCI DSS) compliant and is accredited as a level 1 service provider and merchant. This standard helps create a secure environment by increasing cardholder data, thus reducing credit card fraud. We regularly perform internal security audits to maintain our ISO/PCI security certifications.
  • Wix's signup and login services are completed through a secure server (HTTPS/SSL).
  • Wix uses cryptography hash functions to protect your information. Your password is stored as a hash digest and, in the event of a security breach, your original password cannot be recovered from our servers.  
In accordance with the LGPD, site visitors have the right to access their data or to be permanently deleted from your databases. Wix has developed tools to assist you in becoming LGPD compliant:

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