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Selling CBD on Your Wix Site

9 min read
If your business is based in the U.S., you can use Wix to sell hemp and/or hemp-derived CBD products online. Complete our declaration form, connect to a payment provider that works with CBD merchants and start accepting payments from all major credit cards. Before getting started, read the following article and make sure you fully understand the terms for selling CBD products on your site.
In this article, learn more about:
Note:
As laws and regulations continue to develop and vary significantly from one state to another, we recommend consulting with an attorney before selling hemp or hemp-derived CBD products on your site. It is your responsibility to ensure that your business complies with all applicable regulations and to monitor them regularly. 

What are hemp & hemp-derived products?

As a U.S. merchant, you must comply with federal and state law, as well as FDA and other applicable regulations, defining what hemp-derived CBD products you can legally sell. 
Important:
The sale of hemp and hemp-derived CBD products is subject to a complex set of rules (on federal, state and local levels). You must make sure that the products you sell and the manner in which they are described, marketed and shipped is legal. We highly recommend consulting with an attorney before starting to sell these products.  

Federal law

The U.S. federal law* defines Hemp as the following:
The Cannabis Sativa L. plant with no more than 0.3% THC concentration on a dry weight basis. This includes any part of that plant, including the seeds thereof and all derivatives, extracts, cannabinoids, isomers, acids, salts, and salts of isomers, whether growing or not.
*Agriculture Improvement Act of 2018 ("Farm Bill")

State law

In addition to the federal law, states in the U.S. have issued their own regulations or declarations regarding the sale, purchase, possession and consumption of hemp and CBD products. Certain states have no explicit law that either allows or prohibits the retail sales of such products. 
These laws, declarations and policy statements are separate and unrelated to any laws governing medical use of cannabis and other THC-containing products. As a Wix user, it is your responsibility to be familiar with the regulations relevant to your business. 
Wix does not support the sale or purchase of hemp and hemp-derived CBD products in the following U.S. states: 
  • Hawaii
  • Idaho
  • Iowa
  • Mississippi
  • New Hampshire
  • South Dakota
This means that your business cannot be located in the above states, nor can you ship hemp or hemp-derived CBD products to customers residing there. 

FDA (Food and Drug Administration) regulations

In addition to state and federal law, the FDA also governs the sale of hemp and hemp-derived products. We recommend checking the FDA's website on a regular basis for more instructions on selling these products, as well as cosmetics and supplements. 

Requirements to sell CBD on Wix

Every Wix site owner interested in selling hemp and hemp-derived products in the U.S. must comply with the following requirements: 
  • Your business must be managed in the U.S., from a state where Wix supports the sale of these products.
  • You must read this article and make sure you fully understand the terms for selling hemp and hemp-derived CBD products on your site.
  • You must read, confirm and submit the Declaration for Selling Hemp Products
  • You must connect your site to a third-party payment provider that supports the sale of hemp and hemp-derived CBD products. 
  • You must adjust your store's shipping regions only to the states that allow the U.S.e and sale of hemp and hemp-derived CBD products. 

Declaration for selling hemp products

Before connecting to a payment provider and selling Hemp products on your site, you're required to read and submit this declaration. 
The declaration form describes the legal terms for selling hemp and hemp-derived products on Wix. By submitting it, you confirm that your business is located in a U.S. state we can support and that your shipping area is limited to that same list of states. You're also confirming that the products on your site answer Wix's requirements. 
To access and submit the declaration for selling hemp products on Wix, click here

Available payment providers

Wix has partnered with third-party payment providers, Square, Bankful, Priority Payments and Evergreen Payments Northwest so you can securely accept payments for hemp and hemp-derived CBD products on your site.  
If you haven't yet connected your site to a payment provider, you'll be able to connect Square, Bankful or Evergreen Payments Northwest right after submitting the declaration form. You can either create a new account with Square or connect an existing account if you have one. 
Tip:
If you need your payment provider to support recurring payments, see our list of recurring payment providers

Changing your payment provider

If your site is connected to a provider that doesn't support the sale of hemp and hemp-derived, you'll be able to change it after submitting the declaration form.  
connecting bankful,
Note:
When creating an account with a third-party payment provider to sell hemp or hemp-derived CBD products, the application process may take longer than usual. Wix cannot guarantee the approval of your account, which is at the sole discretion of the relevant payment provider.  

Wix Payments

Currently, Wix Payments does not process payments for hemp or CBD products. If you would like to sell these products on your site and have already connected to Wix Payments, you'll be automatically disconnected once you submit the declaration form
Tip:
Alternatively, you can create a new Wix site dedicated to hemp and hemp-derived CBD products. Our stunning ready-made templates can help you get started. Pick a template and customize it to your exact needs: 

Setting up to sell hemp on your site

To start selling hemp and/or hemp-derived CBD products on your site, you need to complete the following steps:
  1. Read this article to check Wix's requirements for selling hemp and hemp-derived CBD products.
  2. Click here to go to the dedicated "Sell CBD on Wix" page. Then, do one of the following:
    • Create a new Wix account: Click Get Started.
    • Log in to your Wix account: Click Sign in at the top right. 
  3. Follow the steps to submit our declaration form
  4. Connect your site to a payment method:
    1. Click Connect next to the payment methods you want to connect.
    2. Select an option:
    • Have an account:
      1. Enter your credentials
      2. Click Sign in.
    • Don't have an account: Click Create new account and follow the steps to create your account.
Already connected to a payment provider?
Click Change Provider to select a new provider that supports CBD and hemp payments. If you're currently connected to Wix Payments, your account will be automatically closed after submitting the declaration. 
  1. Adjust your store's shipping regions to exclude the states that aren't supported by Wix.
    Tip: Learn how to add new products to your store.
Read and submit the declaration form to start selling hemp and hemp-derived CBD products

FAQs

Take a look below to find the answers to our most frequently asked questions on selling hemp and hemp-derived products. 

What does the term "Hemp" mean?
Under federal law, constituents derived from hemp means the plant Cannabis sativa L. and any part of that plant, including the seeds thereof and all derivatives, extracts, cannabinoids, isomers, acids, salts, and salts of isomers, whether growing or not, with a delta-9 tetrahydrocannabinol concentration of not more than 0.3 percent on a dry weight basis.

Can I sell CBD products derived from marijuana?
No. As stated in our Declaration for Selling Hemp and CBD Products, you are only allowed to sell hemp-derived CBD products. These products cannot contain more than 0.3 percent of delta-9 tetrahydrocannabinol (THC) concentration (on a dry weight basis). Additionally, they must not contain any Controlled Substances as defined in Schedule IV of Title 32 United States Code Controlled Substances Act. 

Can I sell hemp and/or hemp-derived CBD products in my store while also selling other kinds of products?
Yes. You can use the same Wix site to sell hemp and/or hemp-derived CBD products alongside other products of any kind, as long as your chosen payment provider allows it in their terms and conditions. If you already have a store that's up and running and would like to add products, you can either add the products there or create a new site. Choose from our CBD templates (see below) or explore the full catalog of 500+ templates created by Wix.
Note:
As stated in Wix's requirements for selling hemp and hemp-derived products, you must adjust your store's shipping regions to the states supported by Wix. 

Which Wix Apps can I use while selling hemp and/or hemp-derived products CBD products on my site? 
You may use any Wix app (e.g. Wix Stores, Wix Bookings, Pay Button) for selling hemp and/or hemp-derived products CBD products.

My business is located outside of the United States. Can I sell hemp and/or hemp-derived CBD products using Wix?
Wix's solution is designated for users selling hemp and hemp-derived products in the U.S. states that we support
As with any other product you want to sell on Wix, you should check local regulations before actually adding them to your site. If you're located outside of the U.S. and would like to start selling hemp and hemp-derived products, we highly recommend consulting with an attorney to find out what regulations apply to you. 
Additionally, you must verify with your payment provider that they're able to process payments for hemp and hemp-derived products.  

Are Wix site owners responsible for knowing the regulatory aspects of selling hemp and hemp-derived CBD products? If the law changes, will Wix notify its users? 
Like any other Wix user, you are responsible for your site's content and the products you sell. When using Wix to sell hemp and/or hemp-derived CBD products, you are responsible for understanding the federal, state and local regulations that apply to them. 
As U.S. laws regarding hemp and CBD products continue to develop, we recommend reviewing them on a regular basis, as well as the FDA's regulation of Cannabis and Cannabis-derived products (Learn More). 
Wix will not notify users of changes made to these laws. We highly recommend consulting with an attorney before selling these products on your site.

Which shipping service can I use to send my hemp or CBD products?
You can use any carrier that can legally deliver help and/or hemp-derived CBD products. We recommend contacting the relevant shipping service to check this in advance.  

I am currently connected to a payment provider that is not included in the list above. Can I continue using that provider to process my payments?
As a Wix user, you are not limited to the specific providers we've partnered with for this solution. As long as your chosen provider is integrated with Wix, and supports the sale of hemp and/or hemp-derived CBD products, you may use it to process your payments. 
It's important to note that many payment providers don't process these transactions, so we highly recommend checking with them in advance.  

I've previously created a Wix Payments account that was closed because I sell hemp and/or hemp-derived CBD products. Can I now use Wix to sell these products? 
Yes. If your Wix Payments account was closed due to this particular line of business, you can still use Wix as a platform to sell these products. To get started, read and submit the Declaration for Selling Hemp and Hemp Derived Products

I'm currently using Wix Payments to process my payments. What happens if I decide to start selling CBD using Wix?
Wix Payments cannot process any transactions related to hemp and/or hemp-derived CBD products. For this reason, we'll disconnect and close your Wix Payments account once you submit the declaration form.  
Any credit remaining in your Wix Payments account will be paid out according to your current payout cycle, as long as our compliance team can confirm that these funds aren't associated to the sale of restricted or prohibited products
If your Wix payments account was closed due to the sale of restricted or prohibited goods / services, any credit remaining in your account has been or may be refunded to the credit card owner (your customer).

Checking Wix Payments' Restricted and Prohibited Businesses list,  I see CBD in the 'prohibited' section. However, this article states that Wix does support CBD in this solution. What does it mean?  
The Wix Payments Restricted and Prohibited Businesses list is applicable to those who want to use   Wix Payments as their payment provider. You can still use Wix as a platform, only with a different payment provider that can support the sale of hemp and hemp-derived CBD products.  
To get started, read and submit the Declaration for Selling Hemp and Hemp Derived Products and connect to one of the suggested providers that processes CBD transactions.  

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connecting bankful,