Event Tracking by Service
3 min read
In this article
- Google Analytics & Google Tag Manager
- Facebook
- TikTok Pixel
Some marketing integrations come with a list of pre-defined events that are available 'out of the box' once installed. Click an integration below to learn more about the pre-defined events for that service. Once you connect an integration, the events automatically start reporting.
Note:
Google Merchant Centre (GMC) and Facebook Catalog integrations do not track events. These integrations help you manage your product feed.
Google Analytics & Google Tag Manager
These events help you track and monitor activity in reports and set up conversions.
Event | Description | Wix apps |
|---|---|---|
page_view | When any page is loaded | All apps |
when the user has been presented with a list of items of a certain category | Wix Stores, Pricing Plans, Wix Bookings, Wix Restaurants | |
an item was selected from a list | Wix Stores, Pricing Plans, Wix Bookings, Wix Events, Wix Restaurants | |
some content was shown to the user. Use this event to discover the most popular items viewed | Wix Stores, Pricing Plans, Wix Bookings, Wix Events, Wix Restaurants | |
an item was added to a cart for purchase | Wix Stores, Wix Restaurants | |
an item was removed from a cart | Wix Stores, Wix Restaurants | |
a user has begun a checkout | Wix Stores, Pricing Plans, Wix Bookings, Wix Restaurants, Wix Events | |
one or more items is purchased by a user. | Wix Stores, Wix Bookings, Wix Events, Wix Restaurants, Pricing Plans, Gift Cards, Wix Forms (payments only) | |
a user has signed up for an account | General | |
lead has been generated, through a form submission or initiating a chat conversation | Wix Forms, Quick Action Bar Mobile, Form in chat | |
Widget View | When a site visitor has been presented with a list of upcoming events | Wix Events |
RSVP Submit | When a site visitor RSVPs to an event | Wix Events |
Select Date | When a site visitor selects a date of appointment | Wix Bookings |
Event | Description | Wix apps |
|---|---|---|
Pageview | When any page is loaded | All |
View content | some content was shown to the user. Use this event to discover the most popular items viewed | Wix Stores, Pricing Plans, Wix Bookings, Wix Events, Wix Restaurants |
Add to cart | an item was added to a cart for purchase | Wix Stores, Wix Events, Wix Restaurants |
Initiate checkout | a user has begun a checkout | Wix Stores, Pricing Plans, Wix Bookings, Wix Restaurants, Wix Events |
Add payment info | a user has submitted their payment information in an ecommerce checkout process | Wix Stores, Pricing Plans, Wix Bookings, Wix Restaurants, Wix Events |
Purchase | one or more items is purchased by a user. | Wix Stores, Wix Bookings, Wix Events, Wix Restaurants, Pricing Plans, Gift Cards, Wix Forms (payments only) |
Complete Registration | a user has signed up for an account | General |
lead | lead has been generated, through a form submission or initiating a chat conversation | Wix Forms, Quick Action Bar Mobile, Form in chat |
TikTok Pixel
Event | Description | Wix apps |
|---|---|---|
Pageview | When any page is loaded | All |
View content | some content was shown to the user. Use this event to discover the most popular items viewed | Wix Stores, Pricing Plans, Wix Bookings, Wix Events, Wix Restaurants |
Add to cart | an item was added to a cart for purchase | Wix Stores, Wix Events, Wix Restaurants |
Initiate checkout | a user has begun a checkout | Wix Stores, Pricing Plans, Wix Bookings, Wix Restaurants, Wix Events |
Add payment info | a user has submitted their payment information in an ecommerce checkout process | Wix Stores, Pricing Plans, Wix Bookings, Wix Restaurants, Wix Events |
Complete Payment | one or more items is purchased by a user. | Wix Stores, Wix Bookings, Wix Events, Wix Restaurants, Pricing Plans, Gift Cards, Wix Forms (payments only) |
Complete Registration | a user has signed up for an account | General |
Submit Form Subscribe | lead has been generated, through a form submission or initiating a chat conversation | Wix Forms, Quick Action Bar Mobile, Form in chat |
