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Adding Brand Names to Boost Product Page SEO in Wix Stores

1 min
Shoppers often search for products by their brand name. Help shoppers find the brands they're looking for by adding "brand" product attributes. 
Product attributes help Google "understand" your product better. They also make your product eligible for rich results, which can attract traffic to your site.
Just type in the product's brand name and save the product. The next time you create a product by the same brand, you can select that brand from the drop-down. 
Screenshot of part of the product creation page in Wix Stores where you can assign a brand to products
Tip:
You can also edit a product's meta tags (title tag, meta description, and URL slug) so that it includes the brand name. Learn more about SEO settings for store products.

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