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In this article

Generating brands
Customizing brands
Connecting brands to projects
Managing your brands
Frequently asked questions

Wixel: Working with Brands

6 min

In this article

Generating brands
Customizing brands
Connecting brands to projects
Managing your brands
Frequently asked questions

Adjust and manage your brands to keep creating sleek, personalized projects in Wixel.

Generate as many brands as you need, and customize them to fit your business style. Want to switch it up? You can easily connect and disconnect brands from your projects to make quick changes.

Important:

Aria is powered by AI and as such may produce unexpected or inaccurate results. Always review Aria’s suggestions or changes before finalizing your design.
Generating and editing branded assets with Aria uses AI credits.

Creating a brand for the first time?

We recommend going through our our step by step tutorial.

Generating brands

Generate a brand to begin creating a new aesthetic for your projects. Aria (our AI tool) uses the information you give her to create everything you need.

To generate a brand:

Go to Wixel.
Click the My Brands drop-down on the top bar.
Click Create New Brand.
Click Create Brand in the Aria chat.
Follow the steps in the chat to generate a new brand:

Step 1 | Provide brand / business information

Step 2 | Add reference images

Step 3 | Add a logo

Customizing brands

Customize your brands to keep the look and feel fresh. You can change the theme, update the information, and much more.

To customize your brand:

Go to Wixel.
Click the My Brands drop-down on the top bar.
Select the relevant brand from the list to open the workspace.
Select an element in the brand profile to edit it:
- Brand overview / Tone of voice / Target audience / Look and feel: Click the Edit icon to customize the information in the text box to your needs.
- Logo: Select whether to remove your current logo, or upload your own. If there's no logo in the field, you can generate one with Aria.
- Decorative image: Add a decorative image to the brand. You can ask Aria to generate one for you, or upload your own.
- Brand theme: Hover over the theme and click Edit Theme to adjust the fonts and colors used in your brand.

Connecting brands to projects

Connect brands to projects to quickly create a coherent style across designs. Connecting a brand to a project means that all future assets are automatically branded.

To connect a brand to a project:

Go to Wixel.
Click the My Brands drop-down on the top bar.
Select the relevant brand from the list.
Click the brand profile in the workspace.
Click Brand Projects.
Depending on whether the Brand is already connected to a project, click the relevant option:
- Brand isn't connected to any projects yet: Choose what you want to do:
  - Connect New Project: Click this to open the project workspace and create a new branded project.
  - Connect Existing Project:
    1. Select the project you want in the panel.
    2. Click Connect Brand.
- Brand is already connected to projects:
  1. Click Connect Project at the bottom of the panel.
  2. Select the project you want in the panel.
  3. Click Connect Brand.

Want to apply the brand to existing designs in a project?

Apply the brand's theme to your project, or ask Aria to regenerate existing assets to match your brand.

Managing your brands

Manage your brands to keep everything connected and up to date. You can rename your brands, disconnect them from projects, and even and share them with others to get feedback.