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Print on Demand Products: An Overview

3 min
In this article
  • Selecting products
  • Adding your own design
  • Pricing your products
  • Shipping to customers
Create personalized print on demand (POD) products directly from your Wix dashboard. With Printful as our POD partner, you can choose from thousands of options and add your own branding or design. When customers purchase a POD product from your store, Printful ships it directly to them.

Selecting products

Printful offers a wide variety of products, including clothing for men, women, and kids, as well as bags, phone cases, candles, notebooks, and more. 
Screenshot of some sample print on demand products available through Wix
You can even customize different types of footwear.
Screenshot of a sample print on demand footwear products available through Wix
Browse through the menu to discover the full range of options. Filter by size, price, or color to find products that suit your business.
Screenshot of Printful POD items in the Wix dashboard, with part of the menu expanded

Adding your own design

To get started, select a product to view the product details. Then, click Start Designing to go to the design page.
Screenshot of the product details of a POD product in Wix
There, you can add your own image, text, or clipart to personalize the item. 
Screenshot of the screen in the Wix dashboard where you design POD products
Once you're happy with your design, click Add product to your store
Tips:
  • The Printful app will be installed for you if you don't already have it. Check your email to set up a Printful password.
  • The new POD product added to your store is hidden. Unhide it to display it to customers.

Pricing your products

How you price your products depends on many factors such as your product cost and the price margin that you think is best for your business.
The prices you see in the Wix dashboard include the cost of the product itself and printing costs for one print area. 
Screenshot of a Printful product offered in the Wix dashboard with the pricing outlined
Prices are estimates as certain prints and techniques, such as embroidery, are more expensive. Note that prices don't include shipping and taxes.
For Printful users on the Growth plan:
To view your discounted price, click to view a product's details. Note that the main page displays the full price.

Shipping to customers

You can ship POD products to customers located in almost any country around the world. 
Many products are available worldwide, but some are only available in a specific region. If your customer base is centered in a specific country, you can click Explore More Products, then filter the products to view items available exclusively in that region.
Screenshot of Printful products offered in the Wix dashboard with the location filter outlined