Creating a Percentage Discount Coupon

In this article

Creating a percentage discount coupon
Video tutorial
FAQs

Important:

Percentage coupons can be used with Wix Stores, Wix Bookings, Wix Restaurant Orders (New), Wix Events, Wix Pricing Plans, and Wix Online Programs.

Attract customers to your site by offering a percentage discount (e.g. 30% off all rugs).

GIF showing a customer adding a coupon code in a Wix store

Creating a percentage discount coupon

Offer customers a percentage off all items, or apply it only to a particular item or category. You can choose the percentage amount and set dates when the coupon is valid.

Dashboard

Wix app

Go to Coupons in your site's dashboard.
Click + New Coupon.
Select % Discount.
Enter the Coupon code customers need to enter.
Enter the Coupon name.
Note: This name is for internal use only. Customers won’t see it.
Enter the percentage discount.
Choose which items the coupon applies to from the Apply to drop-down menu.
Select one of the following options (not available if you selected 'Minimum order subtotal'):
- Apply once per order: If a customer buys multiple items the coupon applies to, only the lowest priced item is discounted.
- Apply to each eligible item in the order: If a customer buys multiple items that the coupon applies to, all are discounted.
(Optional) Allow the coupon to apply to store subscriptions.
1. Select the Include subscriptions checkbox.
2. Choose how many billing cycles the discount applies to (e.g. for a monthly discount, set how many months are discounted).
Set when the coupon is valid:
1. Enter the start date.
2. Enter the end date or select the Don't set an end date checkbox.
(Optional) Set coupon limitations:
- Limit the total number of uses for this coupon: Enter the total number of times it can be used.
  Tip: Multiple purchases by the same customer count separately.
- Limit to one use per customer: Each customer can use the coupon only once.
Click Create Coupon.